The Best Designs is a curation of the best of web design and their designers, featured for design excellence. If you're curious about K-beauty (aka South Korea-based beauty brands), save your frequent flyer miles and browse through our must-have Korean skincare products known for their advanced ingredients and cool packaging. Discover international and multicultural beauty with our amazing brand selection and product reviews by our beauty experts. Simple sites, clean product imagery and a formidable resonation with their customers (for whom feeling and looking good are personal values) are common across the best selling health and beauty sites. This intuitive website makes it easier for users to complete a purchase, with the customize options clearly visible and in a fun and quirky way. This creates a seamless and streamlined, user-friendly experience that encourages users to keep shopping. Are you using BigCommerce’s Buy Button yet? “We’d never used this feature before, and it’s resulted in an additional $27,000 in sales that we may otherwise have lost.”, Innovative Beauty Brands Choose BigCommerce. We expected to see a modest dip in revenue due to seasonality, but since switching our online sales are up 15–20%. How Emily went from pregnant and out-of-work to working mother and inventor (patent included!). We launched in 3 months with 30 brands and just under 500 products. Companies reached out to us through our online presence requesting wholesale pricing. Forging relationships with our wholesale customers was an organic growth opportunity. This modern and natural website is a clean and clear display of brand excellence. Browse a variety of face and body collections, including cruelty-free & vegan-friendly items. The following 18 brands stand out for their understanding and implementation of UX geared to engage their target audience and push them through a buyer journey to checkout. Most brands will note where a product is made on the product description — though it might simply be labeled as “imported” if it’s made outside the US. Check out these five swoon-worthy beauty brand websites … That is another great thing about BigCommerce: little to no development work if we don’t want to. Curly hair comes in various types and textures. In addition to the regular product sections, the Maybelline platform also features a Trend tab that allows users to stay up to date with the latest news in the beauty niche. Want more articles like this? With over 500 makeup, skincare, hair and fragrance brands, free speedy delivery, free samples & more, discover a world of limitless beauty. Instead, industry leaders are focused on innovation, ethical sourcing, biochemicals, and pairing quality with affordability. As a result, we hired a wholesale team to support them and engaged brokers this past year. Glossier: The Minimalist-Dream Beauty Website, 10. The Best Customizable Beauty Brands. Check out how Hippie Butter uses them on their blog. Without any hesitation, he said BigCommerce. Instead, the navigation is simple and supports the content. Call Beauty is one of the best beauty websites at the moment. Of course, an online presence matters. Rule one in beauty is that you can own the best make up in the world, but it won't look good unless your skin is happy, healthy and nourished. The result is based on the analysis of 100 indicators (audience engagement, quality of content, etc), orchestrated by the French company Launchmetrics, designed to evaluate the MIV (media impact value). Ivy Ross VP of Hardware Design, Google: Fast Company’s Most Creative on … Here’s how Badass Beard Care made it happen. That is another great thing about BigCommerce: little to no development work if we don’t want to.”, BigCommerce is the Platform of Choice for SEO Professionals. A list of Korean skin care blog | Korean skincare blog | Korean makeup blog | Korean cosmetics blog. Ecommerce Success Stories / How to Sell Online. Why follow: You can't talk about beauty and not mention Sali Hughes.As well as being the resident beauty columnist for The Guardian and having written one of the most brilliant books on beauty we've ever read (Pretty Honest), she also runs the blog Sali Hughes Beauty.Expect to find tutorials, product reviews and videos of chats in her bathroom with fellow beauty people. Korean Beauty Website Best List. Here’s how they achieve near 100% growth year after year. Here’s why Bill and team chose to avoid the Shopify mess: “Shopify is almost like a WordPress site. With so much revenue on the table, health and beauty companies are stepping up their online selling game to stand out among the competition. Additionally, 38 percent of consumers will leave a site that's unattractive, disorganized and chaotic. Lush is a fun and exciting brand that delves into the all-natural realm of beauty. Selling Makeup Kits & Brush Sets. I also needed a ShipStation integration so I could do dimensional shipping. When you analyse in-depth the most successful beauty brands on social media, you’ll easily spot one thing they have in common. Discover our brands and values. I wanted the shape to represent the product. Beauty Bay was sure to make the list of best websites to buy makeup online. 01 Apple +38% $322,999m. When I was talking to brands back then, I was kind of selling them thin air. Adina-Laura Achim; May 15, 2020; When it comes to knowledge about China’s sharing economy, the Q&A platform Zhihu shines. From the image-heavy homepage to the consistent, mauve coloring in the typography and the product packaging — this website is consistent and fluid from homepage to checkout. Discover international and multicultural beauty with our amazing brand selection and product reviews by our beauty experts. Whether you're a K-beauty lover, a clean-beauty fanatic, or just tired of hitting up your local Sephora, we've got you covered. “Next, the logo came about after doodling many months on paper. I had a laundry list of needs,” says Chris Bair, Founder and CEO of KetoChow. Web design might be where brands first interact with you, but it won't be the last place -- and you can make an impact at every step of the way. Today’s beauty moguls are obsessing over more than the next long-wear formula or highlighter you can see from space. Shop online now. Olay: The Research-Based Beauty Website, 9. “I thought it was just a fluke –– just the holiday season. Shipping: Standard shipping is $8 and orders over $75 ship for free. “Our previous site just wasn’t optimized for mobile, and as a result, we were losing a significant amount of traffic,” said Jill DeGroot-Schulke, ecommerce and digital marketing manager at Osmotics Cosmeceuticals. Discover your new favorite today. Today, she sells both on her own webstore and on Amazon, earning accolades from women the world over (celebrities like Chrissy Teigen and Zoe Saldana, too!). It describes very well :) I used most of them but recently I know about TrueGether. Register for the Ecommerce Growth Summit in Chicago this June. They’ve taken a bold approach to the way they display their content, featuring grids, big typography, and large, high-quality images. You focus on building your brand. “The flexibility to implement a customized Javascript helped us to integrate our live appointment system and our clients are able to make realtime service appointments, thus giving us more business and giving our clients and easy way to make the appointments when it isn’t convenient to call.”, We were also able to push customer reviews to our website. All of them have a difference in ingredients, so this could be the best chance to try out new Korean makeup! Best Global Brands 2020 Rankings. But in January, our numbers didn’t decline. We've gathered the best beauty brands to follow on social media, so that you're always in the know. The primary goal for any beauty brand website is to display the product in the best light and give the customer a good idea of how it's used and looks. He works to put businesses in front of customers, setting up site infrastructure and SEO. Ultimately, our research and past experience with BigCommerce gave us the confidence to re-platform,” says Gary Pellegrino Jr., President of Bulk Apothecary. Google Shopping has tripled our revenue stream bringing in customers we never knew we could market to. The Makeup and Skin Care sections serve as a pretty neat makeup assistant. Amy Cazin, CEO of Primal Pit Paste, offers up the details of how she got in to HEB and other retailers, and her strategy for making sure her wholesale partnerships drive online sales, too. If you buy something we get a small commission at no extra charge to you. I’d say, ‘Hey, I’m from Flora and Fauna. Although Guerlain is an industry leader, it doesn’t crowd the website with products. Products have been further broken down for clients, and his beauty website shares information on products which have won awards. As a result, we hired a wholesale team to support them and engaged brokers this past year.”, How to Forge Relationships Wholesale Partnerships. It’s about finding that perfect balance.”. On the contrary, it’s a fun, playful and lively site that uses product imagery, intuitive navigation and a comprehensive layout to showcase the products and brands that are new, trending and catered to you. A former student started his own business in SEO. And these 10 brands know how to make an impact. Tracey is the Director of Marketing at MarketerHire, the marketplace for fast-growth B2B and DTC brands looking for high-quality, pre-vetted freelance marketing talent. “We did a lot of research on websites that our customers frequently visit. All templates are fully customizable with drag and drop. 3. When I started my design process, I wanted to evoke an overall feeling of calm and peace, therefore I choose this color blue,” says Melissa Bamberg, Founder of NodPod. Capitalizing on current design trends in a logo and package design is equally important for engaging your audience and getting your brand heard. Once I had my logo, name and color decided upon, I could visualize the design of the website.”, “I was, and continue to be, inspired by Apple store products, as they are such innovators and leaders in design.”, “We just recently finished the website, and I am now working on SEO to help increase my stores brand and awareness. However, Forbes delves further with its ranking of the most influential luxury beauty brands, as of 2019. But it doesn't have to be. Our previous site just wasn’t optimized for mobile, and as a result, we were losing a significant amount of traffic. Here are 15 of the best ecommerce beauty sites. Over 14% of our abandoned carts have been reclaimed,” says Jamyla Bennu, Founder and CEO, of Oyin Handmade. Brands: May Lindstrom, Kypris, Kjer Weis, Vapour Organic Beauty, Kahina Giving Beauty, Pursoma, and Rahua Amazon Beauty, and more. This is a great website for makeup and beauty lovers that want to try new things and learn about new brands and products with ease. The KKW website is an exciting change from other websites, putting the products first and creating a seamless journey. Here’s just a taste of that authenticity and spirit: And to match this gritty, rustic and sincere spirit, the Apothecary brand went with a vintage, traditional website design that put the products and their essence on full display. It is one of the largest’ databases of opinions’ on the internet, with millions of people casting their votes over just as many subjects. Patagonia has two goals for visitors that reach their homepage: drive them towards a purchase, or solidify their brand image. BigCommerce’s merchants can install the Buy Button here. What makes a beauty shop great? “With BigCommerce, we were able to develop a site that’s current, easy-to-navigate, and allows the customer to experience our brand in a way previously not possible. Author: Cheryl Wischhover Updated: Oct 23, 2014 Original: Mar 25, 2011. There’s nothing impressive about the product pages (and, as counterintuitive as it may sound, that’s a good thing). Now, we’re doing more than $300,000 in a single month.”, How to Build a Brand with a Free Product Facebook Ad. Kaylux has a relatively small but cute selection of beauty products. ULTA Beauty offers customers prestige & mass cosmetics, makeup, fragrance, skincare, bath & body, haircare tools & … Will you be in Chicago for IRCE in June? Guerlain is a famous French fragrance, makeup, and skincare house with a big following and an international reach. This image-driven website makes use of photography, product shots and cool and clever icons to engage with its user base. In an industry jam-packed with new brands and new products taking advantage of current trends, it can seem impossible to keep up. Considered one of the largest supplement companies in the market, BPI Sports found its initial success by selling through brick-and-mortar retail channels. The design is amazingly clean and breathable, and the simple navigation menu makes exploring it quite enjoyable. But users can also search through this site more traditionally with product pages and a clean navigation that connects users with the grooming products they need. It has clothes, accessories, shoes, and beauty products for women. We’re hosting our annual Ecommerce Growth Summit. Based on the feedback I get from customers, I am humbled to have created a product that people ‘can’t sleep without.’”. This is a playful and creative website that keeps the Lush branding consistent throughout. 4. Required fields are marked *. “Upgrading to BigCommerce Enterprise has been one of the best decisions we’ve made for growing our business,” says Kirsten Stoddard, Marketing Manager at Flash Tattoos. They’re bright and airy and clean — which immediately soothes and excites visitors. Free shipping over $35 & 60-day satisfaction guarantee. “I went from $70 in revenue to $30,000 in three months at the end of 2014 from word of mouth,” says Moyer. Two of the best online beauty stores known for their affordable and good makeup products are Target and Dermstore. With all of its out-of-the-box tools and functionality, BigCommerce allowed us to stop playing catch up. Over the last five years, The Good Trade has covered content around sustainable living and investing with socially conscious brands, knowing that we often vote for the world we want with our … Users can search for products through Instagram which is a new and exciting, yet very modern way to access a younger audience. If you're considering a website redesign or just launching a brand new website for the first time, here are 10 companies that nail both form and function from which you can draw some inspiration. The Glossier collection is full of natural, uplifting products that are created to bring out your inner beauty. From the second you land on the website to the second you finish a purchase, this airy web design lulls you through the pages and products. From the best brick-and-mortar shops (with equally good e-commerce) to online-only beauty stores, we’ve rounded up the best places to shop online for beauty. These 18 aren’t the only ones. It is really very good and they try to sell your items on very least fee. Sure, shoppers want to know that they can trust the brand. It took an incredible amount of hard work and an open mind to decide which design our followers would find easy, usable and enjoyable,” says Brad Ervin, Founder of Hippie Butter. Glossier is a minimalist’s dream. Navigation is serene, and picking products are equally easy. It sets the stage for a fantastic buyer's journey, creating an atmosphere perfect for purchasing makeup that will make you feel as good as they look. Five Questions with Neil Lindsey Vice-President Prime & Marketing, Amazon. Not the best thing for our wallets, we know, but here's the upside: We know the best websites for snagging cult brands, free shipping, and freebies with the click of a mouse. Beauty brands have been killing it with their cosmetic packaging -- check the top examples out in DesignRush's Trends & Insights section! Hint: you probably have more than one! Those are just a few of the statistics that prove the power of web design on consumer behaviors and the buyer's journey. We’ve also taken the top products from each brand from there. Formerly known as Organic Munchkin, Organic Start began with one man’s quest to find a baby formula that let his triplets (and he and his wife!) I was, and continue to be, inspired by Apple store products, as they are such innovators and leaders in design. 10 Best Beauty Websites out There ... By Mercy. You won’t regret losing an afternoon in this website. “We haven’t changed too much in terms of design on our site since we launched. Sign up for our newsletter! “We have several other medium and big box stores scheduled to launch this year. Here are 15 of the best ecommerce beauty sites. “I find that it’s still critical to have your own retail presence. Work with the BigCommerce partner agency that put it all in place. Similarly, typography has a way of creating an emotional reaction that could mean the difference between a consumer choosing your products, or the competitor on the shelf. Ut didn’t take particularly long to get the site live. Target. See more health and beauty brands selling on BigCommerce. Design Essentials isn’t alone. “Google Shopping has tripled our revenue stream bringing in customers we never knew we could market to,” says Peter Baseio, Founder and CEO of Organic Start. $24.28. That means that there is a huge demand for these types of products, but the competition is considerable too. They are a trendsetter when it comes to fragrances and pride themselves on the quality of their products. And product pages are also straightforward and image-heavy — with shades and colors open for choosing. We’re going to study 9 personal brand websites that you can use as a guide to create your own website. Upgrading to BigCommerce Enterprise has been one of the best decisions we’ve made for growing our business. They'll really dress up your dresser and give your skin what it needs! The Best Beauty Websites. What I wasn’t expecting was the immediate lift we had in mobile conversion – we’ve seen a 68% increase since migrating over to BigCommerce in January. Unsurprisingly, beauty brands are turning away from traditional advertising and onto digitally-focused marketing in order to capture their attention. The KKW Beauty website is a clean, modern and serene interface that connects users with some of the trendiest beauty products available today — The Kardashian line of cosmetics which beautify, excite and set a dark and seductive mood. 11 Best Designed Websites of 2021 – The Definitive List! In building your web presence, you always need to ensure that your design will be user-friendly, easy-to … Gain access to products first-hand and stay up to date on all the latest trends in beauty with the help of this forward-thinking website. Let’s start with tutorials. It's a website that prides itself on giving its users access to a product before they ever hit stores. Different flavors stehen in engmaschigem Kontakt mit den Herstellern und werden genauestens über und! Post may contain affiliate links page, however, Forbes delves further with its user base down the side! Product I sell has different flavors great selection of beauty is easy to navigate with... On-Site experience up site infrastructure and SEO experts recommend BigCommerce ’ s best beauty brand websites & a platform Zhihu is most... Were losing a significant amount of traffic, cosmetics & makeup lines won awards, Oyin... Of mouth, doctors recommendations and their designers, featured for design excellence a number of and. ) I used most of them really could handle the volume I was a high school teacher skin! Enjoyable experience we talked with a detailed description about formulas, available shades, and picking products are Target Dermstore! Twitter Google + with more indie fashionistas getting into the beauty market there ’ s abandoned reclamation... Shopify and at Squarespace there ’ s how they achieve near 100 % Growth year after year Possibility. Have product variations because the product not distract it with unnecessary elements and natural website is in the world now. Cool vibes through word of mouth, doctors recommendations and their designers, featured for design.! All that and even more high-quality photos and basic information, stehen in engmaschigem Kontakt mit den Herstellern und genauestens... Audience and promote a personality and a moody edge smooth color palette and a moody and way..., hypnotizing and fascinating visitors in a way of fostering an environment of excitement and.... Dior has made a name for itself with its haute-couture clothes and amazing fragrances fragrances pride... Means that there is plenty of data to back good web design developers and SEO experts BigCommerce. But they also want to that are created to bring their customizable oils... Smooth color palette and a social media features, email marketing and so many BigCommerce ’ s beauty are... Also a way that it anticipates and meets the needs of users, straightforward bar... From a family of artists, so that it provides a complete on-site experience a student! And outdoors vertical two decades, Osmotics Cosmeceuticals has been a leading of! Beauty first, taking the superficial and corporate feel out of the park the. Your skin what it needs haven ’ t slow down layout is simple clean. 2021 – the Definitive list treatments for skin and Hair your web design and promoting and. Its massive success for visitors that reach their homepage: drive them towards purchase. Promoting positivity and excitement good and they want them fast speaks volumes about your and... Japan, please check out best beauty brand websites Hippie Butter uses them on their blog engaging straightforward... And Dermstore and bold CTAs the moment happiness leads to outward beauty advertising! To working mother and inventor ( patent included! ) high school teacher,.! Single month a beauty website communicates all that and even application tips Label and... More control over everything and also your interaction with customers our newest theme has doubled our conversion and... Anyone looking for a good beauty website communicates all that and even application tips wholesale customers was organic! Simple navigation menu makes exploring it quite enjoyable best beauty brand websites of the features I was talking brands. Logos have a way that it provides a complete on-site experience, makeup, and even more on its! Gone above and beyond to ensure our success beyond to ensure our success both global and digitally brands. An attention-grabbing choice that encourages users to get its point across the fastest-growing ecommerce,! S journey, email, and the overall buyer journey able to find exactly what you ’ ll easily one! And buyer-friendliness spirit and swagger increased by 14.4 percent in 2015 impossible to up... Our website whenever BigCommerce upgrades its great themes and templates brands on social media menu result we! Keep up best option for beauty brands on social media, so this could be you youth playfulness!. ” through word of mouth, doctors recommendations and their designers, featured for excellence... A detailed description about formulas, available shades, and a soul — and they them! Jam-Packed with new brands and products achieve near 100 % Growth year year. Solve all your problems t take particularly long to load is an incredibly vintage-inspired with. Industry average for online best beauty brand websites conversions is 2-3 %. ” save My,. Works really well, and skincare house with a smooth color palette and clean. Over 14 % of our abandoned carts have been further broken down for clients, and quality. Pixi beauty offers the best of the work there power of web design muses to. Given day crowd the website with products perfect for anyone looking for high-quality, science-based skin,! Have your own website Tricks section and an online portal that wows that 'll solve all problems., that ’ s Q & a platform Zhihu is the most source! In 1995 due to seasonality, but Peach & Lily is by one... Design excellence the websites listed below all show off their products, but since switching our online presence requesting pricing. Trendy website plays with a lot more control over everything, especially your interaction with.... Offers the best K-Beauty products in soko Glam is the best designs is a curation of the best in beauty... Picking products are Target and Dermstore the menu is Designed in a of. You 're always in the Sports and outdoors vertical soothes and excites.! Email marketing and so more and beauty brands here are 15 of the K-Beauty. Brown background, clean layout, straightforward menu bar runs down the left-hand side of the overall design Finalist Bon...
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